Here lies every thought I have on the advertisements that cross my path daily and whether they are an effective platform for a brand, according to me, an aspiring strategist living in NYC.
adcollector:

Y&R (Chile)

adcollector:

Y&R (Chile)

Another classic example of Badvertising in print ads.
My roommate @rfoscaldi found this ad for Techno Marine watches in a magazine. This is NOT sexy. This is NOT appealing. NO ONE has a desire to put a watch on their face as an eye patch. Good looking guy, but what a waste of ad space.

Another classic example of Badvertising in print ads.

My roommate @rfoscaldi found this ad for Techno Marine watches in a magazine. This is NOT sexy. This is NOT appealing. NO ONE has a desire to put a watch on their face as an eye patch. Good looking guy, but what a waste of ad space.

jaymug:

1,000 ice sculptures positioned on the steps in the German capital at noon by WWF, to highlight climate change in the arctic region.

jaymug:

1,000 ice sculptures positioned on the steps in the German capital at noon by WWF, to highlight climate change in the arctic region.

Campaign for Sony Headphones MDR-Z1000, created by PKP BBDO, Vienna, Austria.

A nice blend of music culture with a little extra self-expression.

Selling music with words is wonderful.

jaymug:

Stop Global Warming Guerilla Marketing Campaign

jaymug:

Stop Global Warming Guerilla Marketing Campaign

adcollector:

JWT (Portugal)

adcollector:

JWT (Portugal)

To commemorate the ten year anniversary of September 11th, here is a Budweiser 9/11 commercial that was released in 2002. The commercial was meant to pay tribute to the victims of the terrorist attacks on 9/11 and was aired only once so that there would be no financial profit from it. Never Forget. 

autoadvert:

The irresistible 2011 CTS Coupe.
Advertising Agency: MacLaren McCann, Toronto, CanadaCreative Director: Sean DavisonArt Director: Vic BathCopywriter: Rana Chatterjee

autoadvert:

The irresistible 2011 CTS Coupe.

Advertising Agency: MacLaren McCann, Toronto, Canada
Creative Director: Sean Davison
Art Director: Vic Bath
Copywriter: Rana Chatterjee

My absolute favorite ad campaign is back and better than ever.

Wieden + Kennedy’s Go Forth campaign for Levi’s jeans continues into 2011 with this new TV spot. Just like its predecessors, this ad sends chills down my spine and makes my hair stand on end because of its powerful message. In love.

(Source: youtube.com)

This is the latest spoof video released by Microsoft called “Don’t Get Stuck in the IT Past," which pokes fun at its competitor in cloud computing, VMware. It was released on August 29th in honor of VMware’s huge conference being held this week, VMworld 2011.

The collection of spoofs that Microsoft has been releasing (do you recall seeing the Google-targeted G-Mail Man video?) is a great way to target the competition in a friendly way and seem appealing to consumers. While products/services are always looking for new target audiences to attract, these spoofs do well in targeting customers who are already enrolled in the market, giving them insight on the potential flaws in their programs and giving them a push towards Microsoft. And it’s also pretty freakin hilarious. 

(Source: Business Insider)

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